Referral traffic includes visitors who arrive at a website via links, affiliates, content partners, direct media purchases, and news coverage.
Understanding referral traffic can help you gain knowledge about the efficacy of your collaborations and connections with other websites, the popularity of your site among your audience, and the results of external marketing activities.
Insights into referral traffic can assist website owners in making data-driven decisions to enhance their website, boost traffic, and forge closer connections with their audience and partners.
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